The general educational objectives of the programme are to enable students to benefit from a broad-based education as they pursue a business education with a specialisation in Marketing Management. Accordingly, students will be required to study a range of general education, business and marketing courses to achieve a balanced liberal arts and business education. This is consistent with UIC’s mission of providing its students with a whole person education that prepares them for lifelong learning. Business courses focus on the knowledge and skills expected of today's business and business leaders and marketing management courses provide an emphasis in the major specialism.
This programme also helps develop students’ marketing and strategic competencies, in preparing them to be competitive and proficient marketing professionals in the global environment. Students will learn important and up-to-date marketing knowledge, gain practical experience and sharpen their business acumen through various industry and academic activities.
Extra Notes
* NOTE : The Tuition Fee is subject to change Semester wise, as such for exact Tuition Fee kindly see the Website of the respective University.
* NOTE : Pathways : Students who want to pursue a Graduate Degree through a particular University but are unable to meet the university requirements for the GPA, GRE/GMAT or English Language scores, have to take up an additional academic and language support i.e. pathways in order to ensure the admit and study at the desired University.