This broadly based honours business degree has a strong focus on the retail and service sectors of the economy. The services sector is one of the most complex and dynamic sectors of our economy, driven by globalisation, information and telecommunications technology, and increasingly diverse and sophisticated consumers.
The retail sector, in particular, is a fast-moving and rapidly expanding area of opportunity for business graduates. High performers achieve rapid advancement and excellent rewards.
You’ll acquire a comprehensive understanding of the principal operational and strategic issues involved in the management of retail & services-based enterprises in the context of both national and international business. You’ll become familiar with the business specialties and disciplines affecting both operational and strategic management decisions in such enterprises.
The general modules include finance, information technology, management, marketing & market research, law, economics, human resource management, and entrepreneurial studies. The specialist modules include retail management, retail analytics, retail marketing, international retailing, retail consumption, store atmospherics, shopping centre management, retail buying & negotiating, financial services and services management strategy.
