Are you ready to be a business leader in the sport entertainment industry? This 36-credit hour degree contains 18 credit hours that concentrate exclusively on the sport entertainment industry, and allow students to completely immerse themselves in the sport industry working directly for sport industry clients. In recent years, students have completed semester long projects that range from partnership pitch decks, social media analytics reports, employee training program proposals, to international brand strategy campaigns and event operations among others, all for industry clients such as the Dallas Cowboys, the PGA of America, the Dallas Mavericks, the Dallas Jackals, and many others. As all classes are grounded in the inverted classroom philosophy, lecturing by professors is kept at a minimum, allowing for many guest speaker appearances and extensive network opportunities. The capstone course in the program is a consultancy project in which students are asked to acquire their own client (support will be provided for those who need it), and work on a project with them directly, all to prepare our students for a successful career in the sport industry. For a full overview of industry partners that collaborate with our program, click the link to the advisory board here. Graduates of the program are currently employed by the Dallas Cowboys, the Dallas Mavericks, FC Dallas, Texas Rangers, Dallas Stars, Learfield HQ, Topgolf HQ, Wasserman, Amazon, San Antonio Spurs, Austin FC, Texas Legends, and the YMCA, among many others.
